A photograph showing a page out of the latest catalogue of Bauhaus, a home improvement store in Reykjavík, has been making the rounds on Icelandic social media in the past few days. Among the discounts advertised is a generous 500 krónur (3.5 USD/3.3 EUR) discount on a 170,495 ISK (1,287 USD/1,137) Weber gas grill, which comes to 0.3%.
As every visitor to Reykjavík knows, 500 krónur will not get you very far. Perhaps a decent cup of black coffee. Certainly not a latte. But, hey, a discount is a discount, right?
In an interview with local news service Vísir, Jóhannes Gunnarsson, the chairman of the Consumers’ Association of Iceland, argues the discounts are not illegal, although they are “rather pathetic”.
Ásgeir Bachmann, the director of Bauhaus in Reykjavík told Vísir the advertised discounts were due to human error, and that he would personally proofread the next brochure the store sends out, promising “laughably low prices” next time, rather than laughably low discounts.
Icelandic grill enthusiasts certainly need all the encouragement and good humor they can get, considering the cold and awful weather during the past few weeks, and the shortage of beef, hamburgers or steaks, due to the veterinarian strike. A 500 krona discount hardly going to do the trick.
A photograph showing a page out of the latest catalogue of Bauhaus, a home improvement store in Reykjavík, has been making the rounds on Icelandic social media in the past few days. Among the discounts advertised is a generous 500 krónur (3.5 USD/3.3 EUR) discount on a 170,495 ISK (1,287 USD/1,137) Weber gas grill, which comes to 0.3%.
As every visitor to Reykjavík knows, 500 krónur will not get you very far. Perhaps a decent cup of black coffee. Certainly not a latte. But, hey, a discount is a discount, right?
In an interview with local news service Vísir, Jóhannes Gunnarsson, the chairman of the Consumers’ Association of Iceland, argues the discounts are not illegal, although they are “rather pathetic”.
Ásgeir Bachmann, the director of Bauhaus in Reykjavík told Vísir the advertised discounts were due to human error, and that he would personally proofread the next brochure the store sends out, promising “laughably low prices” next time, rather than laughably low discounts.
Icelandic grill enthusiasts certainly need all the encouragement and good humor they can get, considering the cold and awful weather during the past few weeks, and the shortage of beef, hamburgers or steaks, due to the veterinarian strike. A 500 krona discount hardly going to do the trick.
