Brand: REY
Designer: Rebekka Jónsdóttir
Zodiac: Pisces
The brand: “REY was founded in 2010, and our aim is to create unique clothes that are a timeless addition to any wardrobe.”
The AW 14 collection: “This year I looked to classic Hollywood stars such as Katharine Hepburn and Joan Crawford for silhouettes. I was influenced by how they dressed in their personal life, glamorous but a bit masculine. The color palette was also influenced by a classic, namely the fairy tale Snow White, in which the Queen said, ‘Oh how I wish I had a daughter with skin as white as snow, lips red as blood, and hair as black as ebony’.”
Catwalk styling: “The catwalk styling is a work in progress, so it’s difficult to divulge specifics. But I promise there’ll be some drama.”
People who have influenced you as a designer: “The minimalist crowd and my mother.”
Where do you find inspiration? “I find inspiration in the people around me.”
Favorite day trip from Reykjavík: “A drive to Þingvellir National Park.”
Designer Rebekka – Reykjavík Fashion festival 2014 from Iceland Mag on Vimeo.
Iceland Mag met up with Rebekka Jónsdóttir, one of the eight designers who take part in Reykjavík Fashion Festival this year, wanting to know more about her designs and inspiration among other things.
Brand: REY
Designer: Rebekka Jónsdóttir
Zodiac: Pisces
The brand: “REY was founded in 2010, and our aim is to create unique clothes that are a timeless addition to any wardrobe.”
The AW 14 collection: “This year I looked to classic Hollywood stars such as Katharine Hepburn and Joan Crawford for silhouettes. I was influenced by how they dressed in their personal life, glamorous but a bit masculine. The color palette was also influenced by a classic, namely the fairy tale Snow White, in which the Queen said, ‘Oh how I wish I had a daughter with skin as white as snow, lips red as blood, and hair as black as ebony’.”
Catwalk styling: “The catwalk styling is a work in progress, so it’s difficult to divulge specifics. But I promise there’ll be some drama.”
People who have influenced you as a designer: “The minimalist crowd and my mother.”
Where do you find inspiration? “I find inspiration in the people around me.”
Favorite day trip from Reykjavík: “A drive to Þingvellir National Park.”
Designer Rebekka – Reykjavík Fashion festival 2014 from Iceland Mag on Vimeo.