Brand: Farmers Market
Designer: Bergþóra Guðnadóttir
Zodiac: Aries
The brand: “Farmers Market was founded in 2005 by designer Bergþóra Guðnadóttir and musician Jóel Pálsson. The idea was to produce a collection made from organic and recycled fabrics with references to the brand’s Nordic roots as well as romanticism. Since then the brand has grown rapidly and is now available in boutiques all around the world.”
The AW 14 collection: “We’ll be staying true to our original concept. “
Catwalk styling: “As usual, there will be live music during our catwalk show. Everything else is of course, top secret.”
What will you do after the show? “I hadn’t thought of that yet. I suppose we’ll try and do something fun before starting work on our next collection.”
People who have influenced you as a designer: “Mother nature and all my female ancestors.“
Where do you find inspiration: “I find inspiration in nature, the weather, music and art in general. Apart from that, I guess one could say that the North Atlantic is our „playground“.“
Favourite spot in Iceland: “This changes regularly. At the moment I’m obsessed with hot springs and the colours found around them.”
Designer Bergþóra at Farmers Market – Reykjavík Fashion festival 2014 from Iceland Mag on Vimeo.
Iceland Mag met up with Bergþóra Guðnadóttir, one of the eight designers who take part in Reykjavík Fashion Festival this year, wanting to know more about her designs and inspiration among other things.
Brand: Farmers Market
Designer: Bergþóra Guðnadóttir
Zodiac: Aries
The brand: “Farmers Market was founded in 2005 by designer Bergþóra Guðnadóttir and musician Jóel Pálsson. The idea was to produce a collection made from organic and recycled fabrics with references to the brand’s Nordic roots as well as romanticism. Since then the brand has grown rapidly and is now available in boutiques all around the world.”
The AW 14 collection: “We’ll be staying true to our original concept. “
Catwalk styling: “As usual, there will be live music during our catwalk show. Everything else is of course, top secret.”
What will you do after the show? “I hadn’t thought of that yet. I suppose we’ll try and do something fun before starting work on our next collection.”
People who have influenced you as a designer: “Mother nature and all my female ancestors.“
Where do you find inspiration: “I find inspiration in nature, the weather, music and art in general. Apart from that, I guess one could say that the North Atlantic is our „playground“.“
Favourite spot in Iceland: “This changes regularly. At the moment I’m obsessed with hot springs and the colours found around them.”
Designer Bergþóra at Farmers Market – Reykjavík Fashion festival 2014 from Iceland Mag on Vimeo.